Robert Scoble came to tape it and Dan Farber and Denise Howell have written at some length about the AttentionTrust luncheon yesterday. So I won’t report on it, per se; but, the big news of the event:

• Steve Gillmor is back as the President of the Attention Trust.
• We (i.e., Steve and I) have gifted the GestureBank to the Attention Trust. More on this later.

If you aren’t up on the Attention Trust, this is the important part: the Principles.